Search Engine Copywriting

I was first introduced to online marketing in 2000 by a relative of mine who was earning about $4000.00 per month as an affiliate marketer and I have been hooked on it ever since.

I first started promoting free satellite systems simply because it happened to be one of the first programs I came across during my search for profitable affiliate programs.

Without much effort at all , I was collecting monthly checks that would rival most peoples full time pay checks.

Suddenly and without warning my website dropped completely off of the Google radar. You see, Google had just completed a major update that included several changes to their search algorithm and as a result my website was no longer considered worthy of high placement in their search results and therefore fell back several hundreds of pages to where it would barely be seen by human eyes… I was shocked and utterly discouraged, I soon gave up on Internet marketing and pursued other business interests in the brick and mortar world.

My brick and mortar business eventually became quite successful and I found myself with several hours of spare time everyday, so I started thinking about Internet marketing once again and off to work (or should I say surf) I went.

Wow, I could not believe how things have totally changed in a period of only five years! No more one page websites with affiliate banners or classified ads that could drive multitudes of traffic, No way! If you want to be taken seriously you have got to be far more savvy than that. The days of earning huge affiliate commissions with just minimal advertising efforts are long gone my friends. It’s a dog eat dog world and you’re just a puppy being paper trained.

Apart from quality content being the most important aspect of any website it seems that Google (and most other search engines) have placed a huge emphasis on the amount of one way links from other websites pointing back to your website, they view these links as being a vote of confidence and figure that if your website is worthy of being linked to by others then it should be worthy of a higher placement on their search results.

It used to be that reciprocal linking was a good option for getting links back to your site but you had to reciprocate a link in return which eventually was considered to be useless links in the eyes of Google and I’m sure the other search engines will eventually follow suit.

So how does one acquire one way links? I am going to briefly touch on six of the most popular ways of obtaining one way links to your website but I will only go into detail on one that I have most recently been using and have experienced huge success with.

1) Article Submission: In my opinion this is the #1 way of getting quality backlinks along with tons of targeted traffic and is the one strategy that an online marketer cannot do without.

Writing and submitting articles is one of the easiest ways to explode your business, with so many new ezines and article directories coming online every day, they are more than eager to accept your articles as it means more content for them.

From my own personal experience I saw one of my websites go from a Google Pagerank of