Much like the old adage for real estate: location, location, location - the adage for the internet should be: content, content, content.
And as in real estate, many Webmasters don’t put enough weight on this adage, often opting for cool interactivity and flashy gizmos that Read the rest of this entry »
If there is any skill that is indispensable to the web marketer it is copywriting. Regardless of how much traffic you can bring to your site, if the words on the page do not convince your prospects to buy your product, or sign up for your Read the rest of this entry »
Copywriting is an art of writing information for various forms of media. It has evolved through time from its early forms in books, magazines and newspapers, Copywriting has again transcended from its usual form and practices into the new internet era; Copywriting as utilized by the Read the rest of this entry »
Great writers and great copywriters are not the same thing
Copywriting isn’t one style fits all.
It differs from market to market so your writing style needs to change. Too many beginners who know the basics of copywriting try to blast their approach Read the rest of this entry »
With planning, research, and creativity, wtiting a report or e-course establishes you as a writer and trusted information source. In my article about offering bonuses, I suggested writing your own report as one possible bonus. You could also write a report or ecourse as a stand-alone Read the rest of this entry »
If you’ve done any freelance work in marketing, you may be familiar with the phrase “unique selling proposition” (commonly known as the “USP”).
The USP tells your prospect what differentiates your product from everyone else’s in your category. And it’s the single most important Read the rest of this entry »
Ok…so you already have a crack staff of writers on-hand to handle your company website’s writing assignments. So why should you consider hiring a freelance copywriter?
Well, as you know, today’s corporate belt-tightening often means too much work for too few people. This Read the rest of this entry »
You already know that professional copywriting is worth its weight in gold. You know that a good copywriter can help both to drive traffic to your website, and to keep it there once it arrives.
What you don’t know is how to Read the rest of this entry »
I’ve been a student of the Bible for practically all my life. There is a lot of reason why this book remains the number one best-seller year after year. I think that it is the source of ALL wisdom, yes, including successful copywriting!
Or How can you dramatically increase your traffic, explode your sales, & make more money today? Copy write Dino Abboo
One thing sales letters, classified ads, emails, articles, short ads, & FFA sites all have in common is that they rely on Headlines to Read the rest of this entry »